Only 4% of global homes will actively watch HD programming by the end of 2008. However, this represents nearly 44 million households, up 19 million from the end of 2007. By 2012, Informa forecasts 179 million HD active homes, representing 16% of TV households.
[Source: Informa Telecoms & Media]
Following several false dawns, HDTV is finally on the brink of mass market acceptance. Set and settop box prices have fallen substantially in the last two years. National free-to-air broadcasters are launching HD services, which will further stimulate take-up. Digital platforms now use HD channel provision as a differentiator against their competitors. Major sports events such as the Olympics and Euro 2008 have spurred FTA broadcasters to provide more HD programming.
Global HDTV Forecasts
Global HDTV Forecasts (3rd edition), from Informa Telecoms & Media, looks at present market trends and evaluates the future direction the market is taking. It includes important illustrative statistics and reliable forecasts to 2012 for 40 countries as well as an analysis of the market worldwide.
The wealth of experience gained from our team of expert analysts ensures that Global HDTV Forecasts is the ultimate management report providing in-depth intelligence on the global HDTV industry.
Forecasts include:
- TV households
- HDTV households
- HDTV households as a percentage of digital TV households
- DTT HDTV households
- Digital cable HDTV households
- DTH HDTV households
- Paying IPTV HDTV households
- Active HDTV IPTV households
Countries covered:
- Argentina
- Australia
- Austria
- Belgium
- Brazil
- Canada
- China
- Czech Republic
- Denmark
- Finland
- France
- Germany
- Greece
- Hong Kong
- Hungary
- India
- Indonesia
- Ireland
- Israel
- Italy
- Japan
- Korea
- Malaysia
- Mexico
- Netherlands
- New Zealand
- Norway
- Philippines
- Poland
- Portugal
- Romania
- Russia
- Singapore
- Spain
- Sweden
- Switzerland
- Taiwan
- Turkey
- UK
- US
